Insurance planning is the backbone of a resilient financial life. At Thiessen & Associates Private Wealth Management, we help clients in Red Deer, Calgary, Edmonton, and across central Alberta protect their families, preserve their businesses, and prepare their estates with clarity and confidence. Whether it’s planning for a life-altering illness or building coverage into a business succession plan, our process is rooted in personal understanding—and driven by purpose.

Life insurance that protects beyond the basics

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High-net-worth insurance strategies go far beyond the basics. For business owners, it enables succession planning, covers shareholder agreements, and provides liquidity to manage debt or taxes. For families, it ensures financial stability during life’s most difficult moments.

We help clients structure life insurance plans that support both business and family goals, while aligning with larger wealth and estate strategies.

Critical illness and disability insurance: a vital financial buffer

When a critical illness strikes or a disability interrupts your ability to earn, the impact can be devastating. That’s where disability insurance and critical illness insurance come in—offering income protection and recovery support when it’s needed most.

These insurance plans protect your cash flow, reduce financial pressure, and offer time to focus on healing without compromising your long-term goals. For many high-income earners and small business owners, this coverage is essential.

Smart estate integration

Life insurance is one of the most effective tools for estate preservation. It can fund tax liabilities, create inheritance equalization among heirs, and provide liquidity when the estate is tied up in assets. High-net-worth life insurance strategies are especially valuable in protecting estates from erosion—and ensuring wealth passes cleanly to the next generation.

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Employee benefits and business continuity

Group insurance plans and employee benefits help attract and retain key talent. For business owners, we tailor insurance strategies that support both operational continuity and employee wellbeing—combining personal coverage with team benefits in one cohesive plan.

A truly personalized insurance strategy

Executives

At Thiessen & Associates, every insurance plan is built around the individual—not just their assets. We ask about your family, your business, and your goals, and build protection that grows with your life. Our Red Deer-based team understands the unique needs of Central Albertans and works closely with clients in Calgary, Edmonton, Olds, and beyond.

Whether you’re a business owner building protection into a succession strategy, or a high-net-worth family navigating complex insurance planning decisions, we help you put the right coverage in place—at the right time, for the right reasons.